branding, illustration, pattern design, packaging, website & blog design, & lifestyle/product photography | view the website
Based out of Madison, WI Cire' Alexandria is a jewelry brand run by the incredibly kind and talented Cire' Cross. Her jewelry is absolutely beautiful and when she reach out to me inquiring about re-branding, I was incredibly excited to work with her. Together we worked over several months to completely re-brand her business which included re-designing her packaging, website, as well as shooting some product and lifestyle photographs for her to utilize in order to keep her new branding cohesive across all platforms. During our initial meeting, Cire' had mentioned that she was inspired by old world jewelry, she wanted new branding that truly represented her and her brand while communicated just how unique each piece she creates is. To accomplish this, we ended up creating a beautiful minimal illustration of a moth that appears as if it could have been forged out of brass. For her website, we really wanted to create a website that was user friendly and highlighted her beautiful creations.